NL Advocate™ Membership Pricing

Membership in NL Advocate—the legal marketing and business development product of The National List of Attorneys (The NL)—is an annual subscription for contingency-fee attorneys, priced by state-level jurisdiction. The annual membership rate for each jurisdiction is driven by the forecasted contingency-fee revenue of claims available to be placed through The National List® of Attorneys (The NL) in that region, per eligible firm. Jurisdictions with more claim volume or with fewer attorneys competing in that region will show higher pricing. Jurisdictions with lower claim volume or with more attorneys competing in that region will show lower pricing. The NL will identify certain jurisdictions as Sold Out to limit competition for the claims we source and support there until we increase total claim volume in the jurisdiction to support additional membership.

Download the NL Advocate Product Sheet

Guaranteed Placements

Joining The NL is risk-free for attorneys. We track every claim we source and support, and calulate the forecasted contingency-fee revenue from them so we can hold ourselves accountable for our performance and the ROI of membership. The value of NL Advocate's guaranteed placements will more than cover the price of membership, and add meaningful revenue to your firm's balance sheet, or your membership renewal is on us.

Learn More About the NL Advocate Guarantee

Walled Garden

NL Advocate is a limited access product, meaning The NL limits the number of attorneys competing for claims in any particular jurisdiction. This means The NL's marketplace for legal claims is an exclusive "walled garden" where only selected, pre-qualified law firms are eligible to receive business through the network. Pricing is set so the average return on investment (ROI) for membership is 8-to-1. In other words, NL Advocate attorneys collectively earn contingency-fee revenue over time from placements at a rate of at least 8x their annual membership rates. Individual firms may earn more or less, depending on competitive factors.

NL Advocate annual rates are as listed below by jurisdiction.

 

NL Advocate Annual Pricing by Jurisdiction

Jurisdiction	Annual Rate	Availability
U.S. States, Counties, and Territories
Alaska (AK)	$1,200
Alabama (AL)	$3,600
Arizona (AZ)	$3,600	Sold Out
Arkansas (AR)	$3,600
California (CA)	$6,000	Sold Out
Colorado (CO)	$6,000
Connecticut (CT)	$3,600	Sold Out
Delaware (DE)	$1,200
District of Columbia (DC)	$1,200	1 Spot Left
Florida (FL)	$7,200	Sold Out
Georgia (GA)	$6,000
Hawaii (HI)	$1,200
Idaho (ID)	$2,400
Illinois (IL)	$2,400
Indiana (IN)	$3,600	Sold Out
Iowa (IA)	$2,400	Sold Out
Kansas (KS)	$2,400
Kentucky (KY)	$2,400	Sold Out
Louisiana (LA)	$3,600
Maine (ME)	$2,400
Maryland (MD)	$4,800	Sold Out
Massachusetts (MA)	$4,800	Sold Out
Michigan (MI)	$4,800
Minnesota (MN)	$3,600
Mississippi (MS)	$2,400
Missouri (MO)	$6,000
Montana (MT)	$1,200	1 Spot Left
Nebraska (NE)	$2,400	Sold Out
Nevada (NV)	$3,600
New Hampshire (NH)	$3,600	Sold Out
New Jersey (NJ)	$4,800	Sold Out
New Mexico (NM)	$3,600
New York (NY)	$9,600	Sold Out
North Carolina (NC)	$3,600
North Dakota (ND)	$2,400
Ohio (OH)	$4,800	Sold Out
Oklahoma (OK)	$3,600
Oregon (OR)	$2,400	1 Spot Left
Pennsylvania (PA)	$4,800
Puerto Rico (PR)	$1,200
Rhode Island (RI)	$2,400
South Carolina (SC)	$2,400
South Dakota (SD)	$2,400
Tennessee (TN)	$3,600	Sold Out
Texas (TX)	$6,000	1 Spot Left
Utah (UT)	$2,400
Vermont (VT)	$1,200
Virginia (VA)	$4,800	1 Spot Left
Washington (WA)	$3,600
West Virginia (WV)	$3,600	Sold Out
Wisconsin (WI)	$3,600	Sold Out
Wyoming (WY)	$1,200
Jurisdictions Outside the United States	$1,200

 

The NL offers bulk pricing credits to incentivize memberships contracted for multiple jurisdictions.

Payment terms are detailed in an annual membership agreement, payable up front by check or credit card (AmEx, Visa, MC). Pricing is subject to change annually and may vary by jurisdiction.

To obtain a custom quote for your firm, contact our Business Development Department at 800-227-1675, or complete the form below.